Listen in to this week's episode of our Brand Storytelling podcast with Chris C. Anderson for an informative step-by-step guide to defining your digital media strategy and bringing your brand up to speed on the latest trends in technology.
The most successful B2B content marketing performers in Australia allocated 36% of the total marketing budget to content marketing. The latest Content Marketing Institute (CMI) report also states 47% of the marketers surveyed expect to increase their content marketing budget for the next 12 months.
This week's episode of the Brand Storytelling podcast delves into the influence of language in the way everyday audience behaviour is shaped.
Discussing the construction of powerful brand storytelling, inbound marketing and the language that powers it all up, FutureBrand CEO Richard Curtis sheds the light on how language has modelled his business's success and how it can do the same for yours.