Innovative Australian furniture manufacturer Nomi uses its magazine-style blog The Studio to communicate with customers and attract potential buyers of its beautiful and customisable furniture range.

The need to find six high-quality articles with multiple images for its blog categories had put Lucy Mansey, Marketing Manager, through a lot of strain in the past, so Newsmodo’s ideation service, where journalists pitch ideas for consideration, provided great relief.

Each month feature interviews, articles on design trends, recipes and other materials are delivered for dissemination via the site and social media. 

As a team, Nomi and Newsmodo are able to commission and project manage up to three months’ content in advance.

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